Founded in 2001, Habitat Invest has established itself as one of the leading players in the real estate sector in Portugal, excelling in the areas of investment, development, management, and brokerage, and extending into tourism as well. In the past three years, the real estate developer has partnered with WYcreative in the areas of branding […]
EPCOL is the new brand representing Portuguese Fuels and Lubricants Companies. It was introduced on July 3rd as the successor brand to APETRO- Associação Portuguesa de Empresas Petrolíferas. EPCOL is the new brand representing Portuguese Fuels and Lubricants Companies. It was introduced on July 3rd as the successor brand to APETRO – Portuguese Association of […]
Celebrating twelve years in business, Bloomcast has refreshed its digital presence with a new website and brand identity. This change aims to simplify site navigation and access, bringing a modern and appealing graphic image, while also conveying the agency’s growth and the evolution of its service areas. Demonstrating the recognition of the quality of its […]
In an edition that coincides with Sumol’s 70th anniversary, the Sumol Summer Fest 2024 draws from the new identity of its parent brand to announce its return to Costa da Caparica and to unveil a refreshed image. This effort combines the strategy and creativity of Nervo with the production expertise of A Máquina. The festival, […]
WYcreative took on the challenge of creating an ad inspired by Artificial Intelligence to mark Briefing’s 14th anniversary, and the result is awards: best content marketing campaign of the year at the SAPO Awards and a bronze in Digital – G. Self-Promotion at the CCP 2024 Awards. What if an agency could hire the greatest […]
José Cid swaps “favas com chouriço” – beans with chorizo – for the new Cornetto Brigadeiro in a campaign created by WYcreative for Olá. The new Cornetto Brigadeiro leaves no one indifferent, thanks to its irresistible chocolate ice cream wrapped in condensed milk and chocolate chips. Unilever drew inspiration from one of the most beloved […]
The needs and desires of workers have changed significantly, and the same goes for workplaces. Large rooms, desks, computers, and white lights seem to be things of the past. So, what are the characteristics of the offices of the future? This question was the focus of the WYtalk “Can a Workplace Be as Inspiring as […]
FLOENE made its debut at the National Agriculture Fair (FNA), showcasing a new opportunity for the agricultural sector—the conversion of waste into biomethane. This circular economy process presents a new revenue potential for producers by generating renewable energy, which will play a crucial role in the nation’s energy transition. In these initial steps to promote […]
The 30th-anniversary campaign of Oney Bank in Portugal invites the public to “choose your wave.” This brand awareness campaign, developed by White Way®, features Yolanda Hopkins, two-time European surfing champion and qualifier for the Paris 2024 Olympics, who has been an Oney ambassador since 2022. It emphasizes the brand’s core message: celebrating 30 years of […]