Apr 29, 2024

WYcreative crafts a city where everything is ok!

WYcreative didn’t need tools to build its latest project for ok! seguros. Airport, climbing wall, and a cycle path. Nothing will be missing in this 100% virtual city. With the help of WYcreative, ok! Seguros became the first Portuguese insurance company to enter the Metaverse. A challenge that the agency describes as unique, given the […]

Apr 04, 2024

“Connect North”: Volkswagen Digital Solutions debuts campaign alongside WYgroup to mark its arrival in Oporto

This digital revelation, under the theme “Connect North,” celebrates Volkswagen Digital Solutions’ commitment to tech talent and solution development for the Volkswagen Group in the northern region of Portugal. Volkswagen Digital Solutions (VWDS), a technological hub based in Portugal that develops next-generation innovations for the Volkswagen Group, is launching a campaign in collaboration with WYgroup […]

Mar 19, 2024

Lisbon Digital School announces the launch of a new pioneer specialization Course in Gaming and eSports

The Lisbon Digital School announces the launch of a new long-term online course, focused on Gaming and eSports, designed to meet the needs of a rapidly growing industry. With the Gaming and eSports ecosystem evolving at an unprecedented pace, this innovative course aims to equip participants with the essential knowledge, tools, and insights necessary to […]

Feb 27, 2024

Glauco Madeira joins Lisbon Digital School

Lisbon Digital School is proud to welcome Glauco Madeira to its team, where he assumes the role of Chief Transformation Officer. In this crucial position, Glauco will serve as a trainer in Design Thinking, Customer Journey, and Innovation at the school, and will also lead efforts to foster innovation and drive transformative initiatives across the […]

Jan 10, 2024

The shopping center experience is increasingly becoming an all-in-one experience

The shopping center experience is increasingly becoming an all-in-one experience, according to Sonae Sierra’s European Marketing Team and WYgroup. 36 websites across 5 continents that promise to change the way you connect and experience life. Sonae Sierra’s re-positioning – “Experimente Mais” – marked the different shopping centers of Sonae Sierra throughout 2022, and the brand […]

Dec 05, 2023

WYcreative and NetViagens.pt: a partnership that clicked

NetViagens.pt is the new player in the Portuguese market in the online travel agency (OTA) segment. In November, NetViagens.pt launched a campaign produced by WYcreative to celebrate the start of operations. “Experiências que fazem clique”. This is the message of the campaign produced by WYcreative for NETVIAGENS.pt. NETVIAGENS.pt is a brand in the Portuguese online […]

Dec 04, 2023

This is a commitment from Os Mosqueteiros, together with WYcreative.

WYcreative joined Os Mosqueteiros group to communicate the commitment made by its three brands in defending families’ purchasing power during the Christmas season. The Os Mosqueteiros Group, through its three brands, undertakes the mission of helping to improve the quality of life of the Portuguese, by reducing the prices of more than 5,000 items, available […]

Nov 28, 2023

‘O Oceano das Emoções’

O Oceano das Emoções is Fundação do Gil’s initiative to promote family dialogue and children’s mental health: not only will it be an innovative way to strengthen family bonds, but it will also support the Foundation’s social objectives. Fundação do Gil has developed a conversation card game, entitled “O Oceano das Emoções” – that means […]

Nov 15, 2023

WYcreative “likes” Joana Junça as Head of Social Media

At WYcreative, Joana de Matos Junça has taken on the role of Head of Social Media and Content, leading one of the key divisions within the agency, which comprises over 20 people. Joana Junça, who has over 10 years of expertise in the field, is now leading WYcreative’s Social Media and Content divisions and collaborating […]

Nov 09, 2023

WYgroup is certified by ISO 27001 in information security management

WYgroup is at the forefront of information security management with ISO 27001 certification. It is the first Portuguese business Communication Group recognized with international standards. WYgroup has been working over the last 18 months on the Certification of the International Information Security Standard ISO 27001, with the main objective of preparing the group’s business units […]