“We invest in creating a work environment where employees feel motivated, empowered, and inspired to contribute to our goals, and this engagement is our differentiating factor,” says Ana Andrade, Head of People, Talent, and Culture at WYgroup. “The activity of WYgroup focuses on the ability to integrate different areas such as creativity, technology, data, and […]

A Strategic Tool in UX We live in a world overwhelmed with information, stimuli, and challenges. We make decisions from the moment we wake up until we go to bed. To handle this complexity, we seek unconsciously and consciously patterns that help us understand and navigate our surroundings. These internal compasses guide us through experiences […]

WYcreative signs the new Standvirtual film, once again betting on humor to reinforce the brand’s positioning as a specialist in the automotive market. This new film will air along with the campaign launched in 2023 based on the concept “Let yourself be guided by those who know” and is aimed at everyone seeking the best […]

Because ice cream isn’t just for the beach, Olá is launching a new range of Family Ice Creams at an amazing price* to share at the table on warm summer nights! The new Olá scooping ice creams come in the favorite flavors of the Portuguese and can now be found in major retail chains. We […]