WYlights

About 170 results
Jul 05, 2023

NERVO takes CONTROL in NOS ALIVE 2023

NOS ALIVE 2023 kicks off and NERVO debuts at the festival with an experience created for Control under the motto “Control your Vibe”, which challenges visitors to take control of their vibe. “Each Control product has its vibe, allowing the brand’s audience to choose the one that best suits them, through flavors, textures, and even […]

Jun 30, 2023

Artificial Intelligence and the data of your future

Concerns about the impact of Artificial Intelligence on existing business models and their implications have begun to arise as we continue to be bombarded with ChatGPT and its derivatives from different categories. An Artificial Intelligence machine is, in its most simplistic view, a gigantic data processor with extraordinary capabilities to process and organize it, in […]

Jun 29, 2023

NERVO and A MÁQUINA join forces at Sumol Summer Fest 2023

Costa de Caparica will host the Sumol Summer Fest, in 2023, for the first time. NERVO was responsible for its strategy and creativity and A MÁQUINA was in charge of the production. The new edition of Sumol Summer Fest starts tomorrow, at the Inatel Camping Park, next to S. João’s Beach, after 13 years at […]

Jun 20, 2023

Secil and White imagine the city of the future

Secil Portugal has launched a new cement communication campaign, in collaboration with White. Under the motto “Where others see a work, we see the future”, the objective is to challenge the sector to imagine and explore what a city of the future will be like. Through the use of images generated by artificial intelligence (AI), […]

Jun 15, 2023

The Beach Talks are back!

Summer is coming! And so we are back for the 3rd Season of our Beach Talks a.k.a. “Conversas de Praia”. This podcast brings together like-minded professionals in relaxed conversations about brands, with many stories to tell. Beach Talks a.k.a. “Conversas de Praia” is an initiative promoted by WYgroup since 2021, in partnership with ECO, which […]

Jun 01, 2023

NERVO celebrates the Portuguese Popular Saints at Prémios SAPO 2023

NERVO was the agency responsible for creating and producing the Prémios SAPO 2023, a competition that awards digital advertising works. Prémios SAPO 2023 communication was based on the universe of the Portuguese Popular Saints, proverbs and traditions, but with the boldness of today and a wink to the digital advertising universe. “Faz das boas e […]

May 31, 2023

OLHÓ PICOLERO! Summer starts with the new Picolero by Solero

“Olhó Picolero” is the concept of Solero’s new campaign, whose title refers to the brand’s most recent novelties, which promise to spice up the Portuguese summer. The new flavors are the Strawberry Popsicle with crunchy Dark Chocolate coating and the Pineapple Popsicle with fresh mint notes, both produced in Portugal. Besides being delicious, these fruit-based […]