Sandeman's legendary Port Wine cellars underwent a major renovation work, with the goal of enabling a true immersion in the brand universe.

By and NOVO BANCO want to create the largest digital hug to Portugal’s World Cup Football Team. By was responsible for the concept, creativity and digital development.

Brand design and strategy agency White Way is responsible for the creativity of the wine bottle labels - produced by Adega Cooperativa de Palmela - of Vitoria Futebol Clube (VFC).

By was the Portugal’s most awarded agency at WINA Global Festival Awards 2018 and brought a handful of awards from Los Angeles to Portugal, with projects developed for the brands Minipreço and 24 Kitchen.

The Association of Digital Economy (ACEPI), an organization that promotes digital transformation and online commerce, launches a new visual identity, based on the reputation achieved in its 18 years of existence. The new image was developed by White Way.

Minipreço has a new insignia for convenience stores in the national market: Minipreço Express, a more dynamic store concept, aimed at those who want to lose less and less time to shop.

By's creativity was prima ballerina at the 24th edition of the Communicator Awards, bringing home 7 Statuettes and a winning choreography.

NOVO BANCO Culture is the most recente Project of NOVO BANCO, which gathers the cultural and heritage of the bank. By is the agency responsible for the development of the new site, creativity and digital communication.

The International Poster Gallery entrusted Bliss Applications with the renewal of its e-commerce website to enhance its position as a worldwide specialist in original vintage posters.

Due to the growing investment in the digital area, By was selected as Sonae Sierra's partner for to upgrade the websites of all its shopping malls, focusing on the consumer experience.

Vanguard Properties announces its Official Sponsorship of Millennium Estoril Open 2018, with creativity developed by By Interactive Brands Agency.

By is now the advertising agency for ZIPPY, the specialized brand in babies and children clothing, from Sonae Sports & Fashion.

White Way was the agency selected by Sonae for the development of the strategy and creativity of the 2017 edition of the Retail Book of Innovation. "Sonae is innovation and innovation is Sonae" served as the motto for the creative concept "Drive Discovery".

In a joint effort, White Way and the Massive acted in the areas of strategic analysis and creative development of the new communication of EDISOFT.

"Celebrating 100 years of evolution". This is the signature of the new OGMA logo, created to commemorate the centennial of the company, for this year.

By and Bliss Applications win "Best in Show", Gold and Silver in the 13th edition of the Davey Awards.

REN’s digital Annual Report & Accounts 2016, developed by By Interactive Brands Agency, has been internationally recognized at the W3 Awards.

The internal communication of Grupo Fidelidade has now a new platform “Be Fidelidade”, developed by By agency.

By was the agency responsible for the digital campaign to launch NBChatPay, under the claim "Make money transfers like you say hello”.

EDP is restructuring the brand's online presence and bet on developing a new global corporate website, plus the creation of two exclusive websites for the Portuguese and Spanish markets, and also the renovation of the EDP Renováveis ​​website.

BRISA's 2016 Integrated Report was distiguished with an honorable mention in the 2017 edition of the M&P Communication Awards in the category of Annual Reports.

NOWO has chosen the WYgroup agencies to take over its digital communication.

By earns its place in the 100 “Best Companies to Work” in Portugal and it is the only communication and creativity agency in this ranking of EXAME, Everis and AESE.

NOSSA was the great winner of the night, as it was elected the Digital Creative Agency of the Year, for the second time in a row.

The goal was to find a new agency to work on the company's brand and communication strategy, setting the path for the next years.

The mobile market has grown, matured and evolved and so has Bliss Applications. André Gil, Managing Partner of the Portuguese company, talks with SAPO TEK about the course of the last few years and upcoming projects.

For those who still believe that developing brands is thinking about Cross Channel, Multi Channel or Omni Channel, you had better stop, and you had better stop now. Why? Because we are in the 4th Brand Era, the I Era, where everything changes at such a speed, we will be permanently living in Beta.

Following the actions of the campaign, “A maior Frutaria de Portugal”, Minipreço and By created a digital action to elect the most popular fruit in Portugal.

WYgroup's agencies, By and Massive, won 10 international awards with projects developed for the brands 3M, SANA Hotels, Banco de Fomento Angola, Tours For You, Edulog and Numeric Consulting Group.

More than a dozen entities have joined together to promote the MUDA - Movement for Active Digital Use.

Brisa published its first Integrated Report this year, in accordance with best reporting practices. It is an institutional communication piece that gathers financial and non-financial information about the Company and seeks to respond with transparency and rigor to the demands and expectations of all stakeholders.

In Portugal, the abandonment of dogs is still a major issue, and dog shelters are full of them. These dogs have a major health problem: the lack of happiness.

The graphic concept and web design was held by By Interactive Brands Agency. Bliss and REN were in charge of the implementation and development of the new REN app.

Nowadays, brands are organic modules in constant evolution.

Buzzwords as integrated communication or 360 degrees have a significant clustering effect in the choice of suppliers.

Minipreço is reinforcing its digital presence, developed by By Interactive Brands Agency, with responsive web design that automatically optimizes the layout to the user's device.

Inbound Marketing is a marketing framework that has been gaining popularity with those brands and companies that rely on gathering leads and taking care of them.

The year of 2016 was fantastic and showed the relevance of Embly platform as an event management solution.

Tribe is responsible for renewing the Ascendum group's online presence. The goal was to create a site with a "more appealing and intuitive presentation", according to the brand's new global image.

We all have heard about the hype on AR/VR technology lately. You know what’s funny? As with all things in technology it is actually not exactly brand new stuff. It’s been years in the making.

The 2015 Report and Financial Statements from REN has been again distinguished, this time on the APCE 2016 Great Prize from APCE, on the category of best management report.

The expansion of processing capabilities and artificial intelligence techniques is creating a new wave of marketing and communication tools that enable an automatic brand-consumer interaction.

I am frequently asked what has made the difference in the development of the companies and businesses in which I am involved.

Consumers expect brands to listen, understand and act. Marketers are expected to uncover genuine insights and create truly personalised, relevant and memorable experiences to satisfy the end user.

“How much N-Force does your business need?” concept defines the measure of business acceleration provided by NOESIS.

Embly is a digital product for events. Mobile is its main channel, nonetheless it is a comprehensive multiplatform solution.

In order to keep pace with developments in the Tourism sector, particularly in Portugal, the SANA Group decided to create a new website.

NOSSA designer Maria Bessa and copywriter Rui Simões have come in at first place at the ADCE Greatness Challenge 2016.

In order to commemorate 50 years of presence in Portugal, 3M decided to celebrate its entry into the next fifty years under the motto “Applying science to create a better Portugal since 1966”.

SOS Voz Amiga is a Charity that provides emotional support through a phone service, in stress situations caused by loneliness, anxiety, depression and suicide risk.

EDULOG is a Think Tank, developed by the Belmiro de Azevedo Foundation, which aims to establish a bridge to connect the spheres of education, politics and society, so as to tailor what is currently taught to what the country actually needs.

Nowadays, finding anything new to write about Pokemon Go is an almost impossible task. After little more than a week here in Portugal, and three since its launch, everything appears to have been said, discussed and written.

Why, when and to whom to communicate?