{"id":6155,"date":"2025-03-03T14:18:08","date_gmt":"2025-03-03T14:18:08","guid":{"rendered":"https:\/\/www.wygroup.net\/?post_type=portfolio&#038;p=6155"},"modified":"2025-03-05T10:52:35","modified_gmt":"2025-03-05T10:52:35","slug":"moche-no-meo-sw-2","status":"publish","type":"portfolio","link":"https:\/\/www.wygroup.net\/pt-pt\/portfolio\/moche-no-meo-sw-2\/","title":{"rendered":"Moche no MEO SW"},"content":{"rendered":"    <section class=\"wp-block-group case__section section case__section--small-padding\">\n        <div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n            <div class=\"wp-block-group wrapper wrapper--no-flex is-nowrap is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex customPadding\">\n\n                                    <h2 class=\"wp-block-heading case__title section__title section__title--left case__title--no-spacing\">2018 &#8211; INVAS\u00c3O<\/h2>\n                \n                                    <h3 class=\"wp-block-heading case__title section__title section__title--left case__subtitle\">Moche Ring<\/h3>\n                \n                                    <div><p>&nbsp;<\/p>\n<p><img data-dominant-color=\"1d0338\" data-has-transparency=\"true\" style=\"--dominant-color: #1d0338;\" loading=\"lazy\" decoding=\"async\" class=\"has-transparency  wp-image-6504 aligncenter\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-300x200.png\" alt=\"\" width=\"446\" height=\"297\" srcset=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-300x200.png 300w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-1024x684.png 1024w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-768x513.png 768w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-1536x1026.png 1536w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-2048x1368.png 2048w\" sizes=\"auto, (max-width: 446px) 100vw, 446px\" \/><\/p>\n<p>Na 22\u00aa edic\u0327a\u0303o do MEO Sudoeste, o Moche contou com um palco que recriou um ringue de combate e uma pista de danc\u0327a inspirada nos ringues de carrinhos de choque que vemos pelo pai\u0301s fora.<\/p>\n<p>Foi no Moche Ring que os artistas\u00a0defrontaram o\u00a0pu\u0301blico de caras\u00a0num clash sem\u00a0antecedentes motivado pela batida, pelo ritmo,\u00a0pela mu\u0301sica.<\/p>\n<p>Os ingredientes foram aqueles a que o Moche ja\u0301 nos habituou e bem, mas a forma que encontra\u0301mos para os juntar focou-se em gerar ainda mais aproximac\u0327a\u0303o entre os artistas e o pu\u0301blico, criando o cena\u0301rio perfeito para a gerac\u0327a\u0303o de conteu\u0301dos genui\u0301nos, tendo a marca como principal impulsionador. Houve ringue\u00a0para soltar barras pesadas e beats para deixar\u00a0qualquer um K.O.,\u00a0houve muito ne\u0301on,\u00a0houve\u00a0pista para danc\u0327ar e houve ate\u0301 uma bola de\u00a0espelhos.<\/p>\n<p>Este palco contou com as curadorias\u00a0\u201cOrelha\u00a0Negra\u201d, \u201cI Love Baile Funk\u201d, \u201cElectronic Jungle\u00a0by Carlos Manac\u0327a\u201d e \u201cEDM to the Fullest\u201d, em 4\u00a0noites inesqueci\u0301veis.<\/p>\n<p>O resto, so\u0301 quem la\u0301 esteve sabe\u2026<\/p>\n<div id='gallery-1' class='gallery galleryid-6155 gallery-columns-2 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6081'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/2-1-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"Moche | NERVO\" data-has-transparency=\"true\" data-dominant-color=\"1d0e47\" style=\"--dominant-color: #1d0e47\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6147'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/1-6-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"0b020f\" style=\"--dominant-color: #0b020f\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6149'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/5-5-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"411257\" style=\"--dominant-color: #411257\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6151'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/7-3-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"610e62\" style=\"--dominant-color: #610e62\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<\/div>\n                \n            <\/div>\n        <\/div>\n    <\/section>\n\n\n    <section class=\"wp-block-group case__section section case__section--small-padding\">\n        <div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n            <div class=\"wp-block-group wrapper wrapper--no-flex is-nowrap is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex customPadding\">\n\n                \n                                    <h3 class=\"wp-block-heading case__title section__title section__title--left case__subtitle\">Moche Get Wet<\/h3>\n                \n                                    <div><p><img data-dominant-color=\"74866b\" data-has-transparency=\"true\" style=\"--dominant-color: #74866b;\" loading=\"lazy\" decoding=\"async\" class=\"has-transparency aligncenter wp-image-6506\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/4-300x200.png\" alt=\"\" width=\"446\" height=\"298\" srcset=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/4-300x200.png 300w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/4-1024x684.png 1024w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/4-768x513.png 768w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/4-1536x1025.png 1536w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/4-2048x1367.png 2048w\" sizes=\"auto, (max-width: 446px) 100vw, 446px\" \/><\/p>\n<p>A a\u0301rea de chuveiros da 22\u00aa edic\u0327a\u0303o do MEO Sudoeste contou uma ativac\u0327a\u0303o Moche sem precedentes, onde os campistas se refrescaram enquanto danc\u0327avam ao som de um DJ residente &#8211; o Moche Get Wet.<br \/>\nA\u0300 entrada da zona de chuveiros, numa\u00a0estrutura erguida para o efeito e virada para\u00a0os campistas,\u00a0instala\u0301mos uma cabine de DJ,\u00a0onde duas horas por dia tudo acontecia.<\/p>\n<p>Para garantir a animac\u0327a\u0303o,\u00a0o Get Wet Gang\u00a0&#8211;\u00a0animadores de servic\u0327o, equipados para a\u00a0ocasia\u0303o &#8211; circulou no topo da estrutura e ao\u00a0longo do recinto a\u00a0refrescar os campistas\u00a0com bazookas de a\u0301gua sempre que a sirene\u00a0disparada pelo DJ tocou.<br \/>\nHouve ainda espac\u0327o para o\u00a0pu\u0301blico escolher a\u00a0pro\u0301xima mu\u0301sica a tocar, numa meca\u0302nica\u00a0interativa com o DJ e com o Get Wet Gang,\u00a0criando-se\u00a0uma espe\u0301cie de Jukebox humana.<\/p>\n<p>Para garantir conteu\u0301do memora\u0301vel,\u00a0pistolas\u00a0de a\u0301gua e bolsas para smartphone\u00a0impermea\u0301veis\u00a0foram distribui\u0301dos a\u0300 entrada do\u00a0espac\u0327o.<\/p>\n<div id='gallery-2' class='gallery galleryid-6155 gallery-columns-3 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6089'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/6-1-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"7e8768\" style=\"--dominant-color: #7e8768\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6091'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/7-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"6b706d\" style=\"--dominant-color: #6b706d\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6093'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/5-2-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"ae855d\" style=\"--dominant-color: #ae855d\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n<\/div>\n                \n            <\/div>\n        <\/div>\n    <\/section>\n\n\n    <section class=\"wp-block-group case__section section case__section--small-padding\">\n        <div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n            <div class=\"wp-block-group wrapper wrapper--no-flex is-nowrap is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex customPadding\">\n\n                \n                                    <h3 class=\"wp-block-heading case__title section__title section__title--left case__subtitle\">Moche Pick It Up<\/h3>\n                \n                                    <div><p>A\u0300 chegada ao festival, os\u00a0clientes MOCHE contaram ainda com boleia para as suas tendas atrave\u0301s do MOCHE PICK IT UP, um servi\u00e7o de shuttle pensado para facilitar a vida a quem veio para a sua semana de f\u00e9rias mais aguardada do ano.<\/p>\n<p>&nbsp;<\/p>\n<div id='gallery-3' class='gallery galleryid-6155 gallery-columns-2 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6145'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/23-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"597b78\" style=\"--dominant-color: #597b78\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6143'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/24-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"888077\" style=\"--dominant-color: #888077\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<\/div>\n                \n            <\/div>\n        <\/div>\n    <\/section>\n\n\n    <section class=\"wp-block-group case__section section case__section--small-padding\">\n        <div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n            <div class=\"wp-block-group wrapper wrapper--no-flex is-nowrap is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex customPadding\">\n\n                                    <h2 class=\"wp-block-heading case__title section__title section__title--left case__title--no-spacing\">2019 &#8211; Mocheland &#8211; EXPANS\u00c3O<\/h2>\n                \n                                    <h3 class=\"wp-block-heading case__title section__title section__title--left case__subtitle\">NERVO EXPANDE O TERRIT\u00d3RIO MOCHE NO MEO SUDOESTE<\/h3>\n                \n                                    <div><p><img data-dominant-color=\"244764\" data-has-transparency=\"true\" style=\"--dominant-color: #244764;\" loading=\"lazy\" decoding=\"async\" class=\"has-transparency aligncenter wp-image-6508\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-2-300x200.png\" alt=\"\" width=\"446\" height=\"298\" srcset=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-2-300x200.png 300w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-2-1024x683.png 1024w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-2-768x512.png 768w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-2-1536x1025.png 1536w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-2.png 1920w\" sizes=\"auto, (max-width: 446px) 100vw, 446px\" \/><\/p>\n<p>Depois do sucesso do ano anterior, em 2019 a NERVO voltou ao MEO Sudoeste com o Moche para conquistar\u00a0territo\u0301rio e po\u0302r toda a gente em e\u0302xtase na MOCHELAND: o\u00a0takeover\u00a0da marca ao recinto do festival.<br \/>\nInspirado nos ambientes\u00a0carnival\u00a0que encontramos nos ponto\u0303es mais ico\u0301nicos pelo mundo fora, foi nesta zona\u00a0criada dentro do recinto principal que toda a gente acabou a noite e experimentou as novas\u00a0animac\u0327o\u0303es\u00a0funfair\u00a0que se juntaram a\u0300 ja\u0301 ico\u0301nica Roda Gigante \u2013 que,\u00a0neste ano, passou a ser Moche.<\/p>\n<p>Um festival como o MEO\u00a0Sudoeste vai muito para ale\u0301m da mu\u0301sica: e\u0301 uma experie\u0302ncia de fe\u0301rias, de diversa\u0303o, de desafios, onde as\u00a0marcas que passam a sua mensagem enquanto garantem\u00a0momentos de entretenimento &#8211; focados na criac\u0327a\u0303o\u00a0de conteu\u0301do &#8211; saem vencedoras.<\/p>\n<p>A MOCHELAND foi isso mesmo: um recinto de diversa\u0303o dentro do festival,\u00a0com a atitude, a mensagem e a identidade visual Moche, feito a pensar naqueles que vivem e partilham o\u00a0festival mesmo\u00a0antes dos concertos comec\u0327arem.<\/p>\n<p>Foi tamb\u00e9m aqui que o Moche Ring vai continuou a ser palco dos maiores confrontos sonoros do festival, um\u00a0marco incontorna\u0301vel da u\u0301ltima edic\u0327a\u0303o, crescendo em dimensa\u0303o e recebendo as festas tema\u0301ticas mais\u00a0badaladas da atualidade: I LOVE BAILE FUNK, Revenge of the\u00a0Millenials, Swag On e Turb\u2019O\u0301 Baile.<\/p>\n<p>A experie\u0302ncia do Moche Ring foi de\u00a0tal forma marcante em 2018 que neste ano ate\u0301 os pro\u0301prios artistas se chegaram a\u0300 frente para a enriquecer.\u00a0Aument\u00e1mos o palco e garantimos que a\u0300 mancha de cor do\u00a0ano anterior se juntou, em grande, a projec\u0327a\u0303o\u00a0das performances visuais de cada uma destas noites u\u0301nicas.<\/p>\n<p>A todas as animac\u0327o\u0303es da MOCHELAND juntou-se ainda uma\u00a0Fortune Teller\u00a0pouco convencional, um bar\u00a0oversize\u00a0360\u00ba, va\u0301rias\u00a0roulottes\u00a0para resolver os munchies das 2 da manha\u0303 t\u00edpicas do nosso target e uma invasa\u0303o de luz nos tons\u00a0Moche que tornou consistente uma \u00e1rea do festival que at\u00e9 \u00e0 data tinha um potencial enorme por explorar.<\/p>\n<p>Uma experie\u0302ncia de\u00a0marca que foi um festival dentro do festival.<\/p>\n<p>No campismo do MEO Sudoeste ficou tambe\u0301m mais uma edic\u0327a\u0303o de Moche Get Wet, com novos desafios e hor\u00e1rios mais alargados.<\/p>\n<div id='gallery-4' class='gallery galleryid-6155 gallery-columns-3 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6101'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/2-2-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"232750\" style=\"--dominant-color: #232750\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6103'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/3-2-1-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"805c88\" style=\"--dominant-color: #805c88\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6105'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/4-2-300x200.png\" class=\"attachment-medium size-medium has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"706978\" style=\"--dominant-color: #706978\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<\/div>\n                \n            <\/div>\n        <\/div>\n    <\/section>\n\n\n    <section class=\"wp-block-group case__section section case__section--small-padding\">\n        <div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n            <div class=\"wp-block-group wrapper wrapper--no-flex is-nowrap is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex customPadding\">\n\n                \n                                    <h3 class=\"wp-block-heading case__title section__title section__title--left case__subtitle\">2022 &#8211; Ring passou a Tenda &#8211; CONSOLIDA\u00c7\u00c3O<\/h3>\n                \n                                    <div><p><img data-dominant-color=\"5d213d\" data-has-transparency=\"true\" style=\"--dominant-color: #5d213d;\" loading=\"lazy\" decoding=\"async\" class=\"has-transparency aligncenter wp-image-6512\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-1-300x200.png\" alt=\"\" width=\"446\" height=\"297\" srcset=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-1-300x200.png 300w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-1-1024x683.png 1024w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-1-768x512.png 768w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-1-1536x1024.png 1536w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/1-1-2048x1365.png 2048w\" sizes=\"auto, (max-width: 446px) 100vw, 446px\" \/><\/p>\n<p>Depois de dois anos de interregno, fruto da pandemia, a MOCHELAND voltou para conquistar territo\u0301rio no MEO Sudoeste: um palco no\u00a0recinto principal que passou de um ring a uma tenda de alta visibilidade, uma pista de danc\u0327a na zona de chuveiros, um espac\u0327o de diverso\u0303es populares, uma loja pop-up,\u00a0uma oficina de estampagem e algumas ativac\u0327o\u0303es\u00a0e servic\u0327os adequados \u00e0 necessidade do nosso p\u00fablico espalhados um pouco por todo o terreno &#8211; a\u00a0fo\u0301rmula que encontr\u00e1mos para voltar em grande ao derradeiro festival de vera\u0303o a sul do\u00a0pai\u0301s.<\/p>\n<p>Ap\u00f3s o processo de reposicionamento da marca alinhado a\u0300 cultura do seu target, o espac\u0327o MOCHELAND\u00a0trouxe para o terreno tudo aquilo que a MOCHE tinha vindo a trabalhar ao longo do u\u0301ltimo ano e meio: viver a\u00a0vida sem medos \u2013 da concretizac\u0327a\u0303o de objetivos\u00a0pessoais a\u0300s noites de diversa\u0303o que na\u0303o se sabe como va\u0303o acabar.<\/p>\n<p>Na MOCHELAND, para ale\u0301m das ja\u0301 habituais animac\u0327o\u0303es como o The King e a Roda Gigante, o espac\u0327o foi\u00a0redesenhado, incluindo agora uma pista de carrinhos de choque (substituindo o palco Moche Ring), sendo a\u00a0grande novidade a tenda central, onde um palco 360\u00ba esticou a noite ate\u0301 ser dia. Novidade foi tambe\u0301m o po\u0301rtico e toda a iluminac\u0327a\u0303o do espac\u0327o, que ajudaram a consolidar a ideia de um festival dentro do festival.<\/p>\n<p>Ja\u0301 na zona de campismo, o ico\u0301nico MOCHE GET WET continuou a crescer, com uma nova estrutura de maior dimens\u00e3o capaz de receber mais campistas, e passando a contar com as\u00a0mi\u0301ticas festas da espuma.<\/p>\n<p>A estas ativac\u0327o\u0303es juntaram-se ainda a Officina Moche onde as estampas comemorativas do festival se esticaram no\u00a0tecido e onde aconteceu a ativac\u0327a\u0303o Sem Medos: uma caixa surpresa cujo conteu\u0301do se desconhecia, que deu\u00a0pre\u0301mios aos mais destemidos depois de ter passado tamb\u00e9m no Sumol Summer Fest e no\u00a0Super Bock Super Rock.<\/p>\n<p>A loja pop-up da marca esteve tambe\u0301m presente em v\u00e1rias a\u00e7\u00f5es t\u00e1ticas, para assegurar o\u00a0gear\u00a0oficial da MOCHE a quem veste esta cultura.<\/p>\n<div id='gallery-5' class='gallery galleryid-6155 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6107'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/1-3-1-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"5d213d\" style=\"--dominant-color: #5d213d\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6109'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/2-3-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"617467\" style=\"--dominant-color: #617467\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6113'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/4-3-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"88795f\" style=\"--dominant-color: #88795f\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6115'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/5-3-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"958b72\" style=\"--dominant-color: #958b72\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6117'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/6-3-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"8e8e88\" style=\"--dominant-color: #8e8e88\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6119'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/7-2-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"7f7374\" style=\"--dominant-color: #7f7374\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6121'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/8-3-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"676f52\" style=\"--dominant-color: #676f52\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6123'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/9-1-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"624439\" style=\"--dominant-color: #624439\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p><!--more--><\/p>\n<\/div>\n                \n            <\/div>\n        <\/div>\n    <\/section>\n\n\n    <section class=\"wp-block-group case__section section case__section--small-padding\">\n        <div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n            <div class=\"wp-block-group wrapper wrapper--no-flex is-nowrap is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex customPadding\">\n\n                \n                                    <h3 class=\"wp-block-heading case__title section__title section__title--left case__subtitle\">2023 &#8211; \u00daltimo ano como patrocinador<\/h3>\n                \n                                    <div><p><img data-dominant-color=\"726a72\" data-has-transparency=\"true\" style=\"--dominant-color: #726a72;\" loading=\"lazy\" decoding=\"async\" class=\"has-transparency aligncenter wp-image-6514\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/6-300x169.png\" alt=\"\" width=\"446\" height=\"251\" srcset=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/6-300x169.png 300w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/6-1024x576.png 1024w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/6-768x432.png 768w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/6-1536x864.png 1536w, https:\/\/www.wygroup.net\/wp-content\/uploads\/2025\/03\/6.png 1920w\" sizes=\"auto, (max-width: 446px) 100vw, 446px\" \/><\/p>\n<p>A edi\u00e7\u00e3o de 2023, \u00faltimo ano em que a marca foi sponsor do festival, trouxemos de volta todas as a\u00e7\u00f5es do ano anterior, dando especial destaque ao Palco da marca que ganhou uma nova vida &#8211; maior, mais luminoso e com uma presen\u00e7a de marca que n\u00e3o passou despercebida aos olhos de ningu\u00e9m.<\/p>\n<p>No campo da ativa\u00e7\u00e3o, cri\u00e1mos ainda o \u201cEsticker-te\u201d, um momento de prank \u00e0 la TikTok, que atrav\u00e9s do cl\u00e1ssico sticker bombing desafiou os participantes a colarem autocolantes nas costas de amigos e desconhecidos sem que estes reparassem\u2026 e com\u00a0isso ganhar pr\u00e9mios. Quem nunca?<\/p>\n<p>No recinto, a a\u00e7\u00e3o fechava com uma ativa\u00e7\u00e3o para matar os munchies dos mais resistentes, madrugada dentro, em que oferecemos Donuts com os toppings mais absurdos &#8211; desde chocolate a piri-piri &#8211; aos mais gulosos.<br \/>\nO\u00a0catch?\u00a0Quem escolhia a combina\u00e7\u00e3o de sabores era a sorte!<\/p>\n<p>Quatro anos de uma intensa parceria que, mais do que os\u00a0inquestion\u00e1veis excelentes resultados, nos deixou mem\u00f3rias dif\u00edceis de igualar &#8211; \u00e0 NERVO, ao MOCHE e a quem por l\u00e1 passou.<\/p>\n<p>&nbsp;<\/p>\n<div id='gallery-6' class='gallery galleryid-6155 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6125'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/1-5-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"35172b\" style=\"--dominant-color: #35172b\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6127'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/2-4-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"6d5256\" style=\"--dominant-color: #6d5256\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6129'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/3-4-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"a5998e\" style=\"--dominant-color: #a5998e\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6131'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/4-4-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"6d5d59\" style=\"--dominant-color: #6d5d59\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6133'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/5-4-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"6a6c70\" style=\"--dominant-color: #6a6c70\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6137'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/7-1-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"718a7e\" style=\"--dominant-color: #718a7e\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6139'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/8-2-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"4b404c\" style=\"--dominant-color: #4b404c\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wygroup.net\/pt-pt\/?attachment_id=6141'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.wygroup.net\/wp-content\/uploads\/2024\/07\/9-2-150x150.png\" class=\"attachment-thumbnail size-thumbnail has-transparency\" alt=\"\" data-has-transparency=\"true\" data-dominant-color=\"402d34\" style=\"--dominant-color: #402d34\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<\/div>\n                \n            <\/div>\n        <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":6164,"template":"","class_list":["post-6155","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.wygroup.net\/pt-pt\/wp-json\/wp\/v2\/portfolio\/6155","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wygroup.net\/pt-pt\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.wygroup.net\/pt-pt\/wp-json\/wp\/v2\/types\/portfolio"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wygroup.net\/pt-pt\/wp-json\/wp\/v2\/media\/6164"}],"wp:attachment":[{"href":"https:\/\/www.wygroup.net\/pt-pt\/wp-json\/wp\/v2\/media?parent=6155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}